I have a passion for helping people in the community and working with businesses to reach their target goals and marketing. Working under business owners, mentors, and learning from my professors have helped me to develop my skills. My skills include marketing and business strategies, mass communications, broadcast production, problem solving, organization, graphic design, social media content planning & creation, and digital marketing. With more than 4 years of experience in graphic design and broadcast communications I specialize in creative marketing solutions for business owners and marketing for the community and its members. I'm dedicated to delivering quality work, staying creative, giving back, and I'm always excited to take on new challenges. Thanks for visiting my site, and I look forward to connecting with you!
Contact Information
Phone: (956) 536-3271
Email: karinacano0605@gmail.com
Location: Rio Grande Valley #956🌴
About Me
Experience
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BioNatal LLC | Edinburg, TX
January 2025 to Present
Role: Marketing Assisrant
As a Marketing Assistant at BioNatal LLC, I support the marketing team in executing strategic initiatives to promote the company's mission of providing high-quality 100% natural supplements imported from Ethiopia. The best and the strongest black seed oil with 4.64% Thymoquinone levels. My role involves a range of tasks designed to increase brand awareness, drive product engagement, and support the growth of BioNatal's customer base.
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Cantu Social LLC & Monarc Made| McAllen, TX | Hybrid Remote
December 2024 to Present
Role: Tech Company Marketing Assistant / Web Developer
Collaborate with the company owner to develop and execute strategies that boost their clients acquisition and revenue growth. My role combines marketing strategy with technical skills to enhance online presence, optimize user experience, and drive client engagement. Implemented & learned SEO strategies to improve organic search rankings and increase website traffic. Utilized Google Analytics to monitor website performance, generate actionable insights, and create marketing plans. Ongoing monitoring for their clients.
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Pinkfoxxx LLC| & Party Toyz LLC | Brownsville, TX |
December 2024
Role: E-commerce Marketing & Social Media Manager
Worked with company owner learning e-commerce business tools, managing online sales, fulfilling orders, and optimizing operations to drive growth. Created engaging content for product listings, social media, and marketing campaigns, leveraging SEO and Google Analytics to boost visibility and traffic. Fulfilled customer orders efficiently while collaborating with the owner to develop data-driven strategies. Conducting and learning industry research to align marketing efforts with trends, ensuring a seamless and impactful online presence.
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LaPaz Behavioral Health & Substance Abuse Center | Harlingen, TX |
April 2024 to October 2024
Role: Administrative Assistant
Admin. duties including intake assessments, processing referrals for psychotherapy / counseling, scheduling biopsychosocial assessments with the LPC, overseeing QMHP documentations on sessions, verifying insurance, marketing for the company on the Facebook page, planning social events, and hiring a team for over 120 patients referred for mental health services.
Skills & Expertise
I possess a diverse skill set including media production, advertising, social media management, SEO, google analytics, and content creation. Utilizing my creativity and strategic thinking, I deliver impactful communication strategies to engage audiences and drive results
Education & Training
Education
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Harlingen School of Health Professions| 2014 - 2019 | High School Diploma
University of Texas Rio Grande Valley | 2019 - 2023| Bachelors of Arts Mass Communications Cum Laude
University of Texas Rio Grande Valley | 2024 - 2026 est. | Masters of Business Administration in Marketing *pending graduation*
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Training / Certifications
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CPR and First Aid Certified with American Heart Association (2019 - 2021)
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Cum Laude Honors UTRGV Graduate 2023
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Janet Ogden Vackar Spirit of Philanthropy Endowed Scholarship Recipient
Television & Media
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KRGV-TV Channel 5 News | Weslaco, TX | December 2023 to Janaury 2024
Role: Associate Producer
Assist producer in final production of newscasts in rundown. Writing CG’s, creating graphics, and mugshots for news stories slugged. Displayed public information on graphics and organized media.
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Triggers Media | McAllen, TX | Janaury 2023 to December 2023
Role: Social Media Marketing & Graphic Design Intern
Created and edited graphic design / social media content to for marketing agency's clients to generate leads, increase sales, and bring a lasting traffic of customers. For the marketing agency to post on social media sites for their clients brand image, promoting advertisements, web activity, etc.
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KVAQ-TV| Edinburg, TX | March 2023 to May 2023
Role: Reporter
Planned and researched lifestyle / feature based story pitches for Vaquero TV. Filmed and edited multimedia PKGs, AP writing style scripts, scheduling and recording interviews, recording and editing stand ups, b-roll, and voice overs for weekly newscasts to be approved by the deadline.
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University of Texas Rio Grande Valley| Brownsville, TX | September 2021 to December 2023
Role: Student Success Mentor Trailblazer
Mentored students regarding course registration, class scheduling, student life, academic resources, and job opportunities to support college student’s learning and development. In classroom served as a teaching aid and resource helper.
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KVEO| Harlignen, TX | January 2020 to September 2021
Role: Technical Director
Broadcasted live newscasts using Ross Expressions for NBC and CBS morning, midday, noon, weekends, and nights. Prepared media for rehearsal, coding rundown for monitors to bring up specific shots, running through newscasts before air.
Protected Projects
Marketing Agency
Cora Marketing Agency LLC| Marketing Agency, Limited Liability Company in the state of Texas. | Est. Oct. 2024
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K's Cupcakes| Bakery Business in Harlingen, TX | Est. Oct. 2023
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K's Creations by Karina Products / Service Business in Harlingen, TX | Est. Dec. 2024
Commercials / Advertising
SAB's Candy Shop Advertisement (Spanish only) | UTRGV Project, Film & Video Mr. Dustin Pruitt | 2023. (first Ad I did for free)
Role: Advertising Agency
To watch the video click here